Our Contributors

General tinkerer, web tailor, user-centred design soldier and tall-ship sailor, Luke Chambers co-founded UX Mastery to help you get started and get better at UX. He has championed user experience design at organisations both small and large, and now spends his days listening, sketching, telling stories and explaining to everyone the "why" of the design that happens behind the visuals.

Formerly a developer in the corporate world, our Community Manager Hawk (who is a Kiwi and is actually only called Sarah by her mother) said goodbye to the code and succumbed to the lure of social science. Community Manager for the SitePoint network for several years and then Head of Community at FeverBee, Hawk is now on the team that builds Discourse.

Matthew Magain was co-founder of UX Mastery with Luke. An award-winning designer, illustrator, author, and speaker, Matt is passionate about helping people communicate better using visual language. As CEO of Sketch Group, he uses sketching to solve problems, tell stories, explain ideas, and capture conversations.

Donna Spencer is a freelance user experience designer who specialises in large, messy websites, and large, messy business applications. She has written three books, on card sorting, web writing, and information architecture. She was also conference owner and manager of UX Australia, an annual user experience conference.

Amanda Stockwell is President of Stockwell Strategy, a UX research practice focused on lean research methods and integrating user knowledge with business goals to create holistic product strategies for businesses large and small. She has a human factors background and an engineering degree from Tufts University, and frequently writes and speaks about her professional experiences.

Natassja was previously UX Mastery's resident Editor. She lives for online communication and content, and has worked in communications for Adobe, the Australian National University, and in the public sector. Based in Canberra, she wears many hats including freelance writer, digital marketer, and communications lead for TEDxCanberra.

Cindy McCracken – who has worked in user experience for more than 10 years – is an expert in planning studies, conducting research, and analyzing data. Currently a consultant with User-View, Inc., focused on UX in the medical industry, she has worked as a senior user researcher at Fidelity Investments, BB&T and iContact. Cindy earned a master’s degree in information science from the University of North Carolina-Chapel Hill. When she’s not working, you can find her hanging out with her 9-year-old daughter, reading historical fiction, or winding down in a yoga class.

Leigh Gamon is a UX Designer at Milestone Systems in Copenhagen, Denmark. After being pulled equally between creative interests (design, illustration, film editing) and intellectual interests (psychology, neuroscience, linguistics) she has found her niche in the wonderfully challenging world of UX.

Ben Rowe is a UX Designer and Product thinker based in Melbourne. After several years ux’ing at agencies, Ben went and got a grown up job - and is now a lead UX designer for a bank.

A marketer by trade, Ben moved into design in his thirties, and discovered that UX and of Marketing actually have quite a bit in common.

Ben lives in Kyneton in central Victoria, Australia, and is expecting to have a mid-life crisis any day now.

Ashlea is a UX Designer and Researcher based in Canberra, Australia. She spends her days conducting user research studies, facilitating usability evaluations, analyzing and interpreting results, and creating kick-ass reports on her findings.

Ashlea is passionate about design training and in her spare time mentors new designers in her workplace and through online communities.

With over 10 years in the User Experience field and a background in Psychology, Cameron believes in the power of user research, in all its forms, as a key cog in a true UX Design process.

Jerry Cao is a UX Content Strategist at UXPin. He applies a user-first approach to content, interviewing and working with designers to create actionable articles and ebooks. You can find his work on sites like Fastco Design, The Next Web, awwwards, Wired, and Smashing Magazine.

Rosie Allabarton is a writer who lives in Berlin. Her writing focuses on technology, education, employment and careers. She works as editor for CareerFoundry, an online educational platform that provides training in web development, UX design, UI design, and iOS, giving career changers the skills they need to launch themselves onto the tech scene.

Mads is founder of the Interaction Design Foundation—the IxDF—which specializes in education and career advancement for designers, offering self-paced online courses on design as well as networking events in 84 countries in all major cities across the globe. Course Certificates issued by the Interaction Design Foundation are recognized by industry-leading corporations. Course Materials are developed by leading practitioners as well as by academics from top-tier universities such as Stanford University, MIT.

Chris is Director and Principal consultant at Nomat, a boutique UX design and research consultancy who take a pragmatic approach to improving design through customer engagement. With almost 15 years experience he focusses on assisting organisations to include UX activities within agile environments and to ensure design drives ROI. Away from UX, Chris chases his little monkeys around and gets out on his pushy.

With a passion for understanding, and a background in both journalism and user experience design, Richard is well-placed as Editor of UX Mastery's online content.

Amber is UX Mastery's Communications Assistant. She recently moved to Melbourne to start university, studying Media and Communication at Swinburne.

When not studying, looking after our social channels or writing email newsletters, she loves exploring Melbourne’s food trucks and making her own clothes.

Andy Vitale is the Director of User Experience at Polaris Industries, a global powersports leader, where he is responsible for translating human insights into actionable experiences that fuel the passion of riders, workers and outdoor enthusiasts. He is also an adjunct professor for Kent State University’s User Experience Design graduate degree program. He often writes about design and speaks at conferences and events.

Doug Collins is a User Experience expert that has lent his talents to companies in the financial, education, government, gaming, and sports entertainment industries. When he’s not working his day job as a User Experience Designer, he can be found hiking, cooking, coding, or writing about any of the above on his personal blog.

Matt Fenwick is an information architect, content strategist and writer based in Canberra. He runs True North Writing, in between juggling tiny humans.

Ben Tollady is Experience Design Director at Origin Energy. Ben is an accomplished designer, having worked in the field of user experience and interaction design for over a decade in both the UK and Australia. His background in industrial design translates directly to his work in interaction design for the web and he firmly believes that successful interaction design revolves around simplicity and relevance. Ben has taught UX at organizations such as Education Services Australia and at Tractor Design School as an industry mentor for its UX program.

Emily is Managing Editor at CareerFoundry, provider of mentored online courses in UX Design, UI Design, and Web Development. Originally from England, Emily moved to Berlin after studying French & German at university. She has spent the last four years working in startups, immersed in the world of UX and Design Thinking. When she’s not writing about UX design and career-change, she can be found travelling, hula-hooping, or reading a good book.

Paddy Breslin is a UX/Product Designer, who recently moved to Sydney from Ireland. Feel free to reach out and connect with him.

Leon Barnard is a writer and designer at Balsamiq. He contributes to the Balsamiq UX blog and curates the Balsamiq Champions blog about how and why people use Balsamiq Mockups.

Jo Wong has practiced as a usability consultant in Hong Kong for the past 10 years, working with companies such as PCCW and CSL. She specializes in conducting usability tests in both Cantonese and Mandarin. She is a member of the Usability Professionals’ Association (UPA) Hong Kong Chapter and promotes usability through her work with the Internet Professionals Association.

Cory Lebson (@corylebson), author of The UX Careers Handbook (CRC Press, 2016), has been a user experience consultant for over 20 years. He is the Principal and Owner of Lebsontech LLC, a successful user experience consulting firm he established in 1997. Lebsontech is focused on user research and evaluation, user experience strategy, UX training, and mentoring.

Cory also speaks frequently on topics related to UX career development, user experience, user research, information architecture, and accessibility. He has been featured on the radio and in addition to his recent book, has published a number of articles in a variety of professional publications.

Michael has been in the field of IT for more than 20 years as an engineer, business analyst and for the last 10 years as a UX researcher. He currently works at Bloomberg L.P. as a senior UX researcher. Michael has written on various UX topics like research methodology, UX strategy and innovation for industry publications like UX Matters, Boxes and Arrows, UX Planet and UX Collective. When he's not working or writing, he is reading a juicy UX book, running at the gym or spending time with his wife and daughter.

Julie has a masters degree in business, language and culture from the University of Southern Denmark. She currently works at NinjaMock, helping people realise their ideas with wireframes for websites and apps.

By combining artistic mindset with her passion for technology, Agnieszka found the UX and UI design to be the perfect area for professional growth. Working at Polidea as a part of Design Team, she has an opportunity to delve into the subject of accessibility by creating and testing accessible applications.

Julia is a Lead UX Instructor at GrowthX Academy. With almost two decades of industry experience as a UX Designer for companies such as Dell, VMWare, and TripIt; and agencies like Epsilon, Razorfish, SapientNitro, and MRM McCann, she is known for her UX mentorship and career guidance, and ability to enhance the culture and morale of any team she leads.

Julia’s focus is on the edu-tech domain and UX curriculum development. Her specialities include user experience methodology, UX frameworks, information architecture, interaction design, sketching, prototyping, usability testing, online learning programs, visual design for applications, content management systems, Software as a Service/Cloud computing applications.

Dave is a designer, researcher and jiu-jitsu fighter, currently research lead at Plangrid in San Francisco. He's also a self-professed wine / design / book nerd.

Michael is a UX Evangelist and Designer by night and retail banker by day. With a love for technology and design, Michael just started learning UX a few months ago but is hoping to career change into the field this year. His favourite things to do when not studying are playing video games, outdoor activities, and travelling.

Sarah Doody is a UX Design Consultant and founder of weekly UX newsletter, The UX Notebook. She helps companies assess product ideas, understand customers, and design and launch their products. For companies with a product already in the market, she helps optimize the user experience. Sarah is passionate about helping people learn to think like a designer —through writing, teaching, and speaking. She also created a series of UX courses including User Research Mastery and the UX Portfolio School. In 2011, she co-created the curriculum for and taught General Assembly’s first 12-week UX immersive.

Brenden has a background in launching products for both startup and enterprise clients across iOS, Android and web platforms in both B2B and B2C spaces. With a fail fast approach, Brenden harnesses the Agile UX Testing approach to all of his projects at Userlytics to efficiently and effectively launch products that consumers love.

Adem Cifcioglu is Co-Founder and Director of Accessible Technologies at Intopia. He has over 12 years of hands-on, professional experience working on the web, including development, training and consulting.
No matter what hat he’s wearing, Adem aims to create a more inclusive digital world.

Alec McGuffey is the co-founder of RookieUp, a design education platform that offers short-term bootcamps and UX portfolio-building tools to give aspiring designers everything they need to build an amazing design portfolio and launch their design career.

Jeffrey Humble is a Texan residing in beautiful Berlin. He currently heads up design at CareerFoundry, an online education company that helps people change their career to UX, UI and Web Development.

Stuart is the conference organiser at Innovation Enterprise for the upcoming UX & UI Innovation Summit which brings together a number of senior UX and UI leaders. During his time at Innovation Enterprise, Stuart has built up a fantastic network of leading designers who share their experiences and learnings with their roles.

Georgina is a writer and award-winning comedy playwright with an interest in Millennials and their subcultures. She’s an Editor at Berlin tech school CareerFoundry where she writes on user experience and emerging technologies.

Tuhin Bhatt is a co-founder of Intelivita, a leading UK-based mobile app development company. He has expertise in Mobile Game, iOS, Android, AR and VR App Technologies. With flawless command over app development, Tuhin also has a passion to share his expertise with clients and other enthusiasts. His write-ups are usually based on Technology, Leadership, and Entrepreneurship.

Yoni Yampolsky is an Outreach Marketing Manager at Elementor.
A powerful website builder, Elementor enables just about anyone to create comprehensive WordPress sites, code-free

I'm Adam Kiss, the Content Marketing Manager of Capturly.com, a full-scale website analytics tool. I am currently working in the field of SEO, but I am also interested in the areas of social media. I also have my own Facebook page that we run with my peers.

Alina Tytarenko is part of the marketing team at SE Ranking. She shares her experience in marketing techniques, link building, content marketing, and SEO with readers.

John started his career in market research and marketing where he constantly championed the experience of the users and customer journeys. John jumped into the profession of UX Research because of the ability to create products and understand users on a qualitative level. As an advocate of design thinking, he is constantly in touch with users, creating strategic outputs and reinforcing the business value of research.

I'm a UI/UX and product designer, working in the design field since 2000. Focusing on the user and solving his problems is my no.1 priority, that way amazing products come to life.

Following several design frameworks like design thinking, UCD, lean UX, and implementing design sprint in the process.

I love creating and designing interactions, visuals, motions, and transitions for digital products, to make them more useful for end-users by meeting their needs and solving their problems with ease of use in mind.

Kasturika loves to tell stories - of people, experiences, and ideas. She's a learned-on-the-job designer and self-proclaimed eccentric.

Ananya Mahanta is a content writer, marketer, and strategist by trade but identifies herself as somewhat of a recluse, collector of exotic books and music, critic, and dreamer. She loves science, is intrigued by mysticism, and feels fascination for the human condition - the history, evolution, and choices that drive human actions. She dreams of earning the epitaph of a polymath someday and has her sights set on UX, psychology, and entrepreneurship.

Adam is a senior lead UX/UI designer with more than 8 years of experience. Adam’s passion for design steadily grew into establishing his own agency, which he’s currently leading.

Tali is a words enthusiast. When she's not copywriting or writing UI content for MYOB, she's tinkering with her poetry. She's fascinated by the world of tech and loves using language to help people have great experiences.

Kayla is a UX Design Team Lead with a decade of design and research experience at companies big and small. Kayla believes that UX goes beyond screens and pixels and is passionate about research. She enjoys solving ambiguous problems with accessible and inclusive solutions.

Kayla has a Masters in Information Systems focusing on e-health and is currently completing her PhD, part time, looking at devices that go inside the body for non-medical purposes. In her limited spare time, you can find her curled up with a cat in front of the telly.

Trip O’Dell is the founder of Dark Matter, a Seattle-based consultancy focused on product design, human-centered strategy and advisory for venture capital, private equity, and startups around the world.

Trip’s tech experience spans more than a decade, and includes companies such as Amazon, Audible, Microsoft, and Adobe.

Trip advises, speaks, writes, and leads workshops around the world on topics as diverse as cognition and experience strategy, neurodiversity in innovation, and social issues at the intersection of technology, design, best intentions gone wrong. His work reflects a deeply-felt vocation to do good, avoid evil, and make life a little easier for billions of people through the thoughtful application of technology to problems that are more complicated than they appear.

Ruth Ellison is an experienced user researcher, with over 17 years in the design field across the private and Government sectors. She’s currently the Head of User Research at the Australian Government's Digital Transformation Agency. She’s fascinated about the interaction between digital and physical worlds and cares deeply about building happy creative teams. In her spare time, Ruth makes science based jewellery at CrankyBot and blogs infrequently about escape rooms.

Zack Naylor is a design and product person with over 10 years of experience across nearly every industry and company size. His passion is helping people use customer feedback and user research to make the best design and product decisions they can. He loves helping people solve the right problems for their company and their customers. Zack is co-founder and CEO of Aurelius, the user research and insights platform for design and product teams.

Christopher is an AI designer at IBM. He teaches, speaks about, and evangelizes design internationally. He is co-author of Make It So: Interaction Design Lessons from Science Fiction (Rosenfeld Media, 2012), co-author of About Face, 4th Edition (Wiley, 2015), keeper of the blog scifiinterfaces.com, and author of Designing Agentive Technology: AI That Works for People (Rosenfeld Media, 2017). He serves on the advisory board of the ASU-OTI AI Policy Futures initiative.

Bejamin Humphrey is a Sydney-based product designer, founder, and developer. Previously at Loop, AVOS, and Atlassian. Currently CEO and co-founder of Dovetail.

Stephen P. Anderson is Head of Design in the Innovation Garage at Capital One, where he is helping product teams create amazing experiences. Once a high school teacher, Stephen continues to challenge and inspire people as an international speaker and trainer; he’s presented at some of the world’s largest organizations, teaching product teams about games, play, learning, interactive visualizations, and other fun topics.

Derek Featherstone is an internationally-known speaker and authority on accessibility and web development. He is part of the team at Simply Accessible Inc., a leading firm that delivers insightful and creative accessibility consulting to Fortune 500 corporations, educational institutions, public utilities, government agencies and other private sector clients.

Darrell Estabrook designs digital experiences, and has done so since 1996 when dial-up was a thing. While he’s seen technology change rapidly, he sees the need for design thinking in business more than ever. He works with clients and designers to hone in on their project’s purpose, then design towards it. His analogue hobby is woodworking, where he has learned there is no undo button. You can follow Darrell on Twitter @DesignResponds.

Emil Lamprecht is a startup loving, hobby-addicted, world traveling, film obsessed, designer, marketer & writer.

Emil built his 7 year career as a product and marketing consultant before helping launch Berlin based Career Foundry where he is currently the CMO and Creative Director. He was most recently the Advising CMO for Prophecy FX, a mentor at StartupBootCamp, and a PM and Designer for the United Nations Development Program.

When not in his office, he is often found hanging off of mountains or racing cars.

Malwina Charko is a designer, copywriter, columnist and coordinator. She's also a music, food and travel lover. She appreciates great ideas and simple solutions.

Malwina spent 3 years in Portugal studying communication design and obtained MA degree in Escola Superior de Artes e Design in Porto. Torn between two passions: design and writing, she tries to find a common ground for both.

Currently she works as a copywriter in design studio and software house, manages social media channels and writes about design.

Natalie Eustace is a User Experience Designer working in Christchurch. She recently completed a Masters in Human Interface Technology with the HIT Lab NZ, and her work currently focuses on digital product experiences. She has an avid interest in all things User Experience related.

Originally from Washington, DC, Michelle is a Lead Product Designer at Citrix in Raleigh, North Carolina. Michelle found her way to a UX career by way of graphic design, quality assurance, and accessibility. She holds a Master’s in Interaction Design and Information Architecture from the University of Baltimore. She loves advocating for UX and having others join her in the field – to the point where she founded exploreUX, a meetup for UX enthusiasts.

Gerry leads Information & Design, a usability consultancy in Melbourne Australia. He runs the User Experience podcast (uxpod.com), is co-author with Caroline Jarrett of "Forms That Work," and is outgoing Director of Publications at UXPA. He's currently doing UX in the challenging and fascinating Justice sector.

Indi Young is an independent consultant. She helps teams with person-focused research, design strategy, interaction flow, communications, and information architecture. She has been a trailblazer of experience design since the dot-com boom, using her roots in computer science to help people adopt a neutral, well-considered mindset. In 2001 she founded Adaptive Path, the San Francisco experience design agency. In 2008, her book introducing mental model diagrams was published. She writes articles, conducts workshops and webinars, and speaks about the importance of pushing the boundaries of your perspective.

Christine Ramirez is a UX/UI Designer and Art Director hailing from sunny Boulder, Colorado. She's worked with several brands like Mercedes-Benz and Goldman-Sachs and writes about managing a career in design on her site.

Gregg Bernstein leads qualitative research for MailChimp. He spends his days listening, thinking, collaborating, writing, and then listening some more. Before this, he taught design, branding, and typography for university students. In a previous life, he designed for clients in the music and advertising industries.

Gregg earned his MFA in Graphic Design from the Savannah College of Art & Design, where he researched the design of tax return forms and digital legal agreements. He’s been hooked on product research and design ever since.

He resides with his family in Athens, Georgia. In his spare time, he runs early and often.

David is an experienced conversion rate optimisation consultant working in the buzzing digital hubs of Manchester and Liverpool (and beyond!). One of very few within the UK that is HFI qualified as both a certified usability and user experience analyst.

Megan Grocki is an experience strategy director at Mad*Pow. With over 15 years of experience in research, experience design and strategy, she helps clients discover the expectations and behaviors of their audiences and identify opportunities for engagement. She has presented and led workshops at several UX, healthcare, and strategy industry events. In her spare time she is earning her master's degree in gastronomy with a concentration in food policy at Boston University. She hopes to leverage her design and strategy chops to educate the public about the connections between their health and what they eat, and use design to help affect changes in food policy at local, national and global levels.

Keren does business and strategy for IDEO's Play Lab, and was the co-founder of Bridging Education And Mobility (BEAM), a tech NGO that equips teachers in rural China. She is a member of the Global Shapers Community (an initiative of the World Economic Forum). She graduated with a B.S. in Biology & Society and Education from Cornell University, and was awarded a Beijing Government Scholarship for Tsinghua University’s School of Public Policy and Management where she graduated with an M.P.A. in International Development.

Rebecca is a passionate digital and visual communicator who can be found in front of a computer by day and a sketchbook by night. Since rediscovering her love of drawing a few years ago in a UX sketching class, Rebecca is frequently seen sketch-noting at conferences and doodling in meetings. She’s also a bit of a sci-fi nerd who is known to jog and practice yoga.

Troy Parke is a designer who loves comic books, Hello Kitty charms, brush pens and doughnuts. Troy serves as the Senior UX Design Manager at Big Fish Games and is the Director of User Experience for UX How. He leads UX/UI/Design teams in creating compelling, usable and high performing experiences. His project clients have included Rolling Stone, Microsoft, Nickelodeon, Disney and Marvel.

Based in Canberra, Libby is a part-time Senior UX Consultant for Squiz Australia. She's a rest-of-the-time mum to two awesome boys, a web nerd, a colour addict and a self professed coffee snob.

Ben Adonis is a UX Designer and front-end developer from Melbourne, Australia. In his spare time, he loves playing the guitar and making furniture.

Jeff Gothelf is a designer, Agile practitioner, and Managing Director of Neo, a global product innovation company. He's also one of the authors of Lean UX: Applying Lean Principles to Improve User Experience (O'Reilly, 2013).

Danielle Arad is Director of Marketing and User Experience Specialist of WalkMe.com, the world's first interactive website guidance system. She is also chief writer and editor of UX Motel, a blog for user experience experts.

Everyl Yankee is a UX professional with 30 years' experience in desktop, web and mobile app development. She is co-owner of Yankee Ingenuity, specializing in non profits and startup in Michigan, USA. Everyl is the co-author with Susanna Davidsen of "Web Design with the Patron in Mind" (ALA Publications), written to help libraries design easy to use, object focused web sites.

Tom consults through his company Presto Innovation, and is a senior member of a well-established Silicon Valley startup. He worked at NASA Ames Research Center for 11 years, where he also collaborated with, trained, and guided teams at Johnson Space Center and Jet Propulsion Laboratory. Earlier, he was Senior Usability Engineer in Sun Microsystems and iPlanet (a Sun-Netscape Alliance), Technical Director of the Bellcore Rapid Applications Usability Engineering Group, post-doctoral fellow at IBM's T.J. Watson Research Center with a PhD in blend of cognitive science, human-computer interaction, research methodology, decision making, and quantitative methods. In addition to being widely published, he has taught participatory methods all around the world at conferences and as an embedded consultant in companies.

Dr Fred Van Bennekom is founder of Great Brook, a consulting and training group helping organisations with their survey programs and practices. Fred served as an information systems consultant for Digital Equipment Corporation’s field service organisation before earning his doctorate from Boston University's School of Management. A new edition of his book Customer Surveying: A Guidebook for Service Managers is in the works.

Luke Smith has worked in UX for 15 years in industries that include ad tech, life science, agriculture and other interesting domains. He currently works as an analyst for a UX agency based in eastern Iowa, helping design the embedded vehicle displays of the future. Luke grew up drawing pictures instead of doing his homework but eventually studied biology at the University of Iowa, and still approaches design as both art and science. Beyond work, he is interested in like film, disc golf and MMA, but his passion is for his family, which includes his wife, their 3 year-old maniac son, and 2 infinitely patient dogs.

Louis Rawlins lives and works in San Francisco. He writes stories about how we build community because it's never been easy for him. As a child, he weathered chronic illness and it led to a deep interest in health and complex systems. He's worked in art, design and software engineering. He is fascinated by the ways that people work together and how technology helps or hinders real human connection.

Sofia is Founder of EnjoyHQ, which helps teams search, organise and share customer feedback and user research in one place. Based in London, Sofia’s passions span startups, UX, CX, growth, philosophy, psychology, and data driven culture.

Claudia Elliott is a conversion specialist at The Deep End Design in Chicago. When not working with clients, she loves keeping current on everything related to social media, content marketing and usability best practices.

Eric A. Meyer is an internationally-recognized author, speaker, blogger, and sometime teacher and consultant. He is currently technical lead at Rebecca’s Gift and co-founder of An Event Apart with Jeffrey Zeldman. In his most recent book, Design for Real Life, Eric and his co-author Sara Wachter-Boettcher teach how to design with not just empathy, but compassion. He’s been working on the Web since 1993 and still finds it deeply compelling.

Lynne discovered UX while looking for a way to build on her Engineering and Design for Lean Six Sigma background, and has been hooked ever since. She feeds this addiction via online courses, books and articles, mentoring other students, volunteering with enScholar, and actively participating in online communities like UX Mastery. She recently moved to Vancouver, Canada, where she is enjoying city life.

Amber is currently the UX Design Content Fellow at Springboard in San Francisco. She is also a lover of words, creator of interesting worlds, and a regular karaoke singer.

Hi, I’m Sean Richards and I’m the resident marketer for Brainmates and author of the Essentials of Product Marketing training course. Great design gives me buzz, as does my daily workout at F45, bodysurfing at the beach and snowboarding in Japan. I’m an AIPMM Certified Practicing Product Manager and Product Marketer with over 20 years experience in the Australian/APAC enterprise software arena.

Max is a content marketing manager at Optimal Workshop — a provider of usability testing tools — where she writes about all things related to UX. Occasionally, she also assists UX Agony Aunt and answers questions submitted from UXers all over the globe.

Paddy McShane is Customer Success Manager at Optimal Workshop and specializes in helping customers from all around the world realize the maximum benefits and reach their goals using Optimal Workshop’s services.

Louise Campbell is a Lead UXD consultant for giant eCommerce companies and a career transition coach at UpSkillMastery where she shows graphic designers how to make it big in UX Design.

Former co-founder and Head of Product of FilmYeti. Passionate about helping people perform on a higher level. Focused on products that solve important problems at scale. He sometimes writes about UX Design, and thinks a lot about AI and how the brain works. You can say “hi!” to him on Twitter where he tweets entirely too much.

Laci White is a UX Designer and Project Manager with a passion for organizational psychology and integrated experiences.

William is a UX Geek with a Masters in Human Computer Interaction from City University, London. Currently, he works for Style.com as a UX Designer. He loves everything related to people, technology and business and writes about a range of topics including Design Strategy, working methodologies to careers in UX.

Wes McDowell is head of web strategy at The Deep End Design in Chicago. In addition to helping clients businesses succeed online, he enjoys blogging and podcasting about usability, internet marketing and website design.

Heather Wydeven is an Experience Designer at ThoughtWorks. Her background in theatre and graphic design helped to build the communication and design skills she needed for UX, and in 2013 she entered the field through a UX apprenticeship program. Heather is passionate about helping people improve communication in the design and technology fields and enjoys mentoring those new to UX.

Non-Executive Board Director, Consultant, Author, Co-Founder and Director of Cook App. Originally a qualified psychologist, Jodie branched out to become a sought-after UXer, writing the book Killer UX Design. She’s also a co-founding director of Cook App Pty Ltd, which develops the popular, mobile-based online application Cook, providing information about food, drink, cooks, books, and recipes. She also founded Symplicit, one of Australia’s leading user experience, digital strategy and design and innovation consultancies.

While my background is primarily in communication and UX design, you will often find me participating in a variety of cross-disciplinary activities, including research, front end web development, and writing. In the past I have written content for a web design course, spoke at a conference “What Do You Know”, and wrote a book on UX design that will be published in 2016. In a nutshell, my approach to design extends beyond the screen. I am not a designer who will follow the latest trend. I am a strategist who will craft the perfect solution to any given problem.