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Home» Analysis

The Joys of Polarity Mapping

Posted on December 13, 2018 by Stephen P. Anderson in Activities, Analysis, Soft Skills, Tutorial

We all tend to oversimplify complex things into two competing ideologies: generalist or specialist, objective or subjective, individual or team. This can be useful, but it can also make us think we should pick a side. It also becomes an issue when we try and solve them—calling these things ‘problems’ implies there is a correct answer somewhere. But there often isn’t, and it takes us too long to realise. What if we had a tool that facilitated good conversations about these complex topics upfront? Where the goal isn’t a decision, but recognition? The answer to a question like ‘Should we focus on delivery or quality?’ could simply be ‘yes’. Stephen explains how, using Polarity Mapping.

complex problems, group activities, polarity map, posters 1 Comment Read More

Understanding Body Language In UX Research Part II

Posted on November 15, 2018 by Michael Morgan in Analysis, Culture, Research, Soft Skills, Tips

As explained in part I of this two-part series, what we know about body language can help us conduct more fruitful UX research interviews. The key is to know what to look for. Body language experts Barbara and Allan Pease have been researching this domain for over thirty years. In their book, The Definitive Book […]

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Understanding Body Language In UX Research Part I

Posted on November 9, 2018 by Michael Morgan in Analysis, Culture, Research, Soft Skills, Tips

In this two-part series I will provide some research based insights on body language that we can use to our advantage during UX research sessions. This will give you an enhanced awareness of what to look for so that a potentially wasteful session could make for a more productive one… A participant that you’ve been […]

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Crafting Content That Connects

Posted on October 30, 2018 by Darrell Estabrook in Analysis, Tips, Tutorial

The Storytelling Canvas is an approach I’ve created to help bring a team together to create purposeful design decisions for content websites. This approach will work for apps as well, but there is usually more narrative in a content site, so we’ll stick in that arena for this article.

canvas, stories No Comments Read More

5 UX Design Trends from Smashing Conference San Francisco

Posted on April 25, 2017 by Doug Collins in Analysis

It’s no surprise that Smashing Magazine chose one of the San Francisco’s most beautiful and noted locales, the Palace of Fine Arts, to hold one of its conferences this year. Smashing Conference San Francisco 2017 was full of amazing speakers and concepts that could benefit all UX designers. Doug Collins has five of the key trends that emerged from the conference.

conference, Smashing Conference 2017, ux design trends No Comments Read More

Under the influence: Dark patterns and the power of persuasive design

Posted on November 9, 2016 by Benjamin Tollady in Analysis

As designers, we know that our decisions have a real impact on how people use products. On the downside, poor design decisions have the potential to cause annoyance, cost users a bit of cash, or even have disastrous results. But what about the intent behind designs? Ben Tollady shares how we can recognise (and avoid) deceitful design practices.

cognitive psychology, practical advice, user research, ux design 2 Comments Read More

Win the Ultimate UX Toolkit (We’re Talking $30,000 Worth of Stuff)

Posted on November 13, 2014 by Matthew Magain in Analysis, Research
Win the ultimate UX and marketing toolkit

It’s World Usability Day, and to celebrate, the folks from Optimal Workshop have pulled together the ultimate UX and Marketing Toolkit, worth $30,000.

Here’s how this amazing collection of tools could be yours.

competition, information architecture, Optimal Workshop No Comments Read More

How to Conduct A Content Audit

Posted on October 16, 2014 by Donna Spencer in Analysis, Sketchvideos, Tutorial
A UX Designer looks frustrated as she prepares to tackle a mass of documents

A content audit isn’t something you’re going to want to tackle. But you can’t undertake a redesign of a content-heavy site without it.

Donna Spencer shows you how to conduct a Content Audit in this sketch video.

content audit, practical advice, user research 18 Comments Read More

Review: How to Develop an Information Architecture using Card Sorting

Posted on September 30, 2014 by Sarah Hawk in Analysis, Tutorial
Online card sorting at Udemy

Hawk reviews the online course “How to Develop an Information Architecture using Card Sorting” by Joji Mori and finds herself pleasantly surprised (with a couple of caveats).

Card Sorting, information architecture, review No Comments Read More

Transcript: Ask the UXperts — UI for Non-designers with Everett McKay

Posted on September 24, 2014 by Sarah Hawk in Analysis, Ask The UXperts, Transcripts
Everett McKay

Today I had the pleasure of hosting Everett McKay in our Ask the UXperts chatroom, talking about UI for non-designers.

Here is the transcript of the session.

Ask the UXperts, ATU, ui 1 Comment Read More
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