Benjamin Humphrey joined us on Slack to share practical solutions to help you use your findings effectively. Here is the full transcript in case you missed it.
As more and more organisations become focused on creating great experiences, more teams are being tasked with conducting research to inform and validate user experience objectives.
UX research can be extremely helpful in crafting a product strategy and ensuring that the solutions built fit users’ needs. But it can be hard to know how to get started. This article covers all the basics: from setting research objectives to choosing the method so you can uncover the information you need.
When you think about the people you love, you want the very best for them. You want to make things delightful and keep them magical. As designers, we can leverage this way of thinking to provide more immersive, engaging experiences for our users.
Amanda’s last article covered how to “guerilla-ise” traditional UX research methods to fit into a short timeline, and when it makes the most sense to use them.
Now, she’s back to walk us through some of the most popular guerilla methods—live intercepts, remote and unmoderated studies, and using low fidelity prototypes. She covers pros, cons and tips to make sure you make the most of your guerilla research sessions.
As more and more companies realise the value of UX research, “guerilla” methods have become a popular way to squeeze research into limited budgets and short timelines. This often means reducing scope and/or rigor. The key to successful guerilla research is to strike the right balance to hit time and budget goals, but still be rigorous enough to gather valuable feedback.
So when is the best time to tackle your research guerilla style?
Next time round in our Slack channel we’re trying something new. Rather than having on expert in the hot seat, we’re trying a panel format.
Join me as I chat with researchers Dr Jade Jenkins, Marion Boberg and Stephanie Pratt about getting the most out of your research!
The most important decisions made about any product often take place between iterations. You could argue that the timeframe between identifying key research findings and understanding what the next iteration will be is the most crucial to the future success of the product. Andy Vitale, UX Design Principal at 3M, talks us through his iterative approach to research.
We’ve all known researchers who “throw their results over the fence” and hope their recommendations will get implemented, with little result. Talk about futility! Luckily, with a little preparation, it’s a straightforward process to turn your research insights into real results.
The Lean Startup approach is gaining popularity in organisations of all sizes, which means teams must adapt their processes. More and more, UX professionals are being asked to take on Lean experiments – which are fantastic – but differ slightly from traditional UX research. This guide will help you get the most out of your experimentation cycles and understand whether you should pivot or persevere with your MVP.
You’ve completed your in-depth interviews, your contextual inquiry or your usability testing. What comes next? As UX practitioners know, when it comes to research, field work is only a fraction of the story.
How do you learn from mountains of data, and then ensure your insights create a tangible impact in shaping your product’s design? We couldn’t think of anyone more qualified to ask than the prolific Steve Portigal, user researcher extraordinaire.