You can learn a lot from your competition. One way to learn how your product fares against its competitors is through competitive testing. Want to learn how? Cindy McCracken shows how she proved the need for a dramatic redesign of email campaign tool iContact by testing it against its competitors.
UX research has borrowed a lot from the fields of psychology, sociology, and anthropology. From analysing behaviour to documenting how people perform certain tasks, you clearly see these fields bleeding into UX. How can you make sure you’re recording the right information to glean powerful insights?
One of the best ways to guarantee quality results from your user experience research is to recruit the right kind of people for your studies. But finding the right participants? That can be a frustrating logistical challenge. Participant screeners are a vital step in UX research design so you can filter through potential recruits and find your target users.
Amanda Stockwell shares her best tips to write screeners so you only recruit users who will provide valuable insights for your product.
“User Experience” as an academic discipline is not yet well-established in many universities.
Our UX Degrees resource is a global list of degrees being offered in fields related to UX such as Interaction Design, HCI, Product Design, Information Architecture and Digital Design.
In the second of our series of reviews of online UX courses, we look at a course claiming to be “the ultimate guide to usability”.
Is this just marketing hyperbole, or a deserving description of the content? Matt investigates…
Have you ever heard of the User Experience Awards?
Matt hadn’t either, but as it turns out, they’re a thing—an annual juried event in New York City that celebrates exceptional digital user experiences.
Matt and Luke have just returned from Web Directions South 2012, the one big event of the year for all things web in Australia. Unlike many conferences Web Directions has an editorial approach and this year questioned where we direct our energies as designers and problem-solvers, as the gatekeepers of a kind of digital rennaissance.
Luke lists ten of his conference takeaways with a UX angle that deserve your attention.
Keen to incorporate user-centred design practices, but don’t know how to squeeze it into the budget or the schedule?
Just because your project is small, has limited time, or a tight budget, doesn’t mean the resulting design should suffer. Luke explores how to choose between research or testing—and how you can have your cake and eat it too.
Ever wondered exactly how to define UX Design for someone?
Matt decided to try by creating a short, fun video, in which he explains not only what user experience design is, but why everyone should learn more about it, regardless of their job.
This video was a lot of fun to make. Let us know what you think!
Do you remember the first time you picked up an iPhone? I do.
If you’re like me, you’ll remember the awe you felt when you comprehended the power of being able to browse the web using a full-featured, zoomable, mobile browser for the first time. You marvelled at how seamless it was to launch the Phone app, tap the number on the touchpad, and watch it dial. It was so different from every other phone you’d used, but you instantly understood how it worked.
This site is for people who want to learn how to design products that people find usable, intuitive, and feel right.