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Design Games — Card Sorting

Design Games Card Sort

Card Sorting is the third in our series of Design Games.

Is this your first time visiting our design games series? A design game is basically a fun activity played by a small team and used to provide input to a design problem. They may involve users of a product, a project team, stakeholders, or even management.

For a more detailed description of what a design game is, check out our first design game post.

Description of Card Sorting

In a card sort, participants create groups from content or objects and label the groups they generate. We can use that to understand how they think about categories and ideas for labelling.

Card sorting is a common user research technique. You can make a card sort more fun (more game-like) by introducing a tight timeline, prizes for the first to finish or prizes for the most innovative labelling.

Prepare

Card sorting can take a fair amount of preparation, so ensure you leave plenty of time.

You will need:

The most time consuming and trickiest aspect of preparing a card sort is to select content to include on the cards. The content may be:

Run

Card sorting is best run in small groups as you can learn a lot from listening to how the group discusses the cards. You can run it as an individual activity if it is more important to collect a lot of data than to understand the rationale.

To run the card sort:

When participants have finished, ask them to have a look at each other’s groups, and ask them to explain their rationale or aspects they found easy and difficult.

Record the results! (come back to this)

Analyse

The amount of analysis you do is dependent on what you need to get out of the game. Different levels of analysis include: