An alphabetical list of contributors to the UX Mastery blog.
Adem Cifcioglu is a Co-Founder, and Director of Accessible Technologies at Intopia. Adem has over 12 years of hands-on, professional experience working on the web, including development, training and consulting.
Adem has provided accessibility advice and run accessible development workshops for companies ranging from not for profits to large corporates, as well as organising community accessibility events including the Melbourne Web Accessibility and Inclusive Design Meet-Up, the A11y Bytes Melbourne Global Accessibility Awareness Day initiative, and the A11y Camp Conference.
No matter what hat he’s wearing, Adem aims to create a more inclusive digital world.
By combining artistic mindset with her passion for technology, Agnieszka found the UX and UI design to be the perfect area for professional growth. Working at Polidea as a part of Design Team, she has an opportunity to delve into the subject of accessibility by creating and testing accessible applications.
Alex is a co-founder of FilmYeti - an agent for film crew. He sometimes writes about UX Design, and thinks a lot about AI and how the brain works. You can say “hi!” to him on Twitter @ThatAlexPalmer, where he tweets entirely too much.
Amanda Stockwell is President of Stockwell Strategy, a UX research practice focused on lean research methods and integrating user knowledge with business goals to create holistic product strategies for businesses large and small. She has focused most of the last decade focused on finding innovative ways to understand end users and embed that knowledge into overall process. She's lead teams that provide research, design, and UX strategy services and frequently writes and speaks about her experience. She has a human factors background and an engineering degree from Tufts University.
Andy Vitale is a UX Design Principal at 3M, where he is focused on translating human insights into actionable experiences that improve the healthcare industry. Andy is responsible for leading a team that creates immersive, emotional experiences for 3M Health Care’s enterprise solutions that seamlessly integrate digital and physical workflows for patients, payers and providers. With 17 years of experience in the design industry, Andy has held multiple roles as a designer, entrepreneur, education department chair and team leader. His experiences have taught him that a successful product hinges on one principle, truly understanding the end user. With a proven ability to lead change and process improvements, Andy has developed strategies and design solutions for diverse organizations ranging from startups to Fortune ranked companies. He is a relentless user experience evangelist, driven by a shared vision and user-centered passion that takes a team, and its products, from good to great. Aside from his primary role at 3M, Andy is an adjunct professor for Kent State University’s User Experience Design graduate degree program.
Ashlea is a UX Designer and Researcher based in Canberra, Australia. She spends her days conducting user research studies, facilitating usability evaluations, analyzing and interpreting results, and creating kick-ass reports on her findings. Ashlea is passionate about design training and in her spare time mentors new designers in her workplace and through online communities.
Ben Rowe is a UX Designer and Product thinker based in Melbourne. After several years ux’ing at agencies, Ben went and got a grown up job - and is now a lead UX designer for a bank. A marketer by trade, Ben moved into design in his thirties, and discovered that UX and of Marketing actually have quite a bit in common. Ben lives in Kyneton in central Victoria, Australia, and is expecting to have a mid-life crisis any day now.
Ben Tollady is Experience Design Director at Thirst Studios. Ben is an accomplished designer, having worked in the field of user experience and interaction design for over a decade in both the UK and Australia. His background in industrial design translates directly to his work in interaction design for the web and he firmly believes that successful interaction design revolves around simplicity and relevance. Ben has taught UX at organizations such as Education Services Australia and currently resides upon the faculty for Tractor Design School as an industry mentor for its UX program.
With over 10 years in the User Experience field and a background in Psychology, Cameron believes in the power of user research, in all its forms, as a key cog in a true UX Design process.
Chris is Director and Principal consultant at Nomat, a boutique UX design and research consultancy who take a pragmatic approach to improving design through customer engagement. With almost 15 years experience he focusses on assisting organisations to include UX activities within agile environments and to ensure design drives ROI. Away from UX, Chris chases his little monkeys around and gets out on his pushy.
Cindy McCracken – who has worked in user experience for more than 10 years – is an expert in planning studies, conducting research, and analyzing data. Currently a consultant with User-View, Inc., focused on UX in the medical industry, she has worked as a senior user researcher at Fidelity Investments, BB&T and iContact. Cindy earned a master’s degree in information science from the University of North Carolina-Chapel Hill. When she’s not working, you can find her hanging out with her 9-year-old daughter, reading historical fiction, or winding down in a yoga class.
Cory Lebson (@corylebson), author of The UX Careers Handbook (CRC Press, 2016), has been a user experience consultant for over 20 years. He is the Principal and Owner of Lebsontech LLC, a successful user experience consulting firm he established in 1997. Lebsontech is focused on user research and evaluation, user experience strategy, UX training, and mentoring. Cory also speaks frequently on topics related to UX career development, user experience, user research, information architecture, and accessibility. He has been featured on the radio and in addition to his recent book, has published a number of articles in a variety of professional publications.
Dan (@dszuc) is a Principal Consultant at Apogee, as well as the co-founder of the UX Hong Kong conference. He has been involved in the UX field for 25 years, and has been based in Hong Kong for 20 years. Dan has lectured about usability, user-centred design, and user experience globally. He co-wrote The Usability Kit, an implementation guide providing best practices and guidelines for usability teams, and he holds a Bachelor of Science in Information Management from Melbourne University in Australia. He recently published a book on Global UX with Whitney Quesenbery.
Dan Szuc and Josephine Wong
Dan (@dszuc) is a Principal Consultant at Apogee, as well as the co-founder of the UX Hong Kong conference. He has been involved in the UX field for 25 years, and has been based in Hong Kong for 20 years.
Dan has lectured about usability, user-centred design, and user experience globally. He co-wrote The Usability Kit, an implementation guide providing best practices and guidelines for usability teams, and he holds a Bachelor of Science in Information Management from Melbourne University in Australia. He recently published a book on Global UX with Whitney Quesenbery.
Jo Wong has practiced as a usability consultant in Hong Kong for the past 10 years, working with companies such as PCCW and CSL. She specializes in conducting usability tests in both Cantonese and Mandarin. She is a member of the Usability Professionals’ Association (UPA) Hong Kong Chapter and promotes usability through her work with the Internet Professionals Association.
Danielle Arad is Director of Marketing and User Experience Specialist of WalkMe.com, the world's first interactive website guidance system. She is also chief writer and editor of UX Motel, a blog for user experience experts. Follow her at @uxmotel.
Dave is a designer, researcher and jiu-jitsu fighter, currently research lead at Plangrid in San Francisco. He's also a self-professed wine / design / book nerd.
David is an experienced conversion rate optimisation consultant working in the buzzing digital hubs of Manchester and Liverpool (and beyond!). One of very few within the UK that is HFI qualified as both a certified usability and user experience analyst.
Donna Spencer is a freelance user experience designer who specialises in large, messy websites, and large, messy business applications. She has written three books, on card sorting, web writing, and information architecture. In her spare times she runs UX Australia, an annual user experience conference.
Doug Collins is a User Experience expert that has leant his talents to companies in the financial, education, government, gaming, and sports entertainment industries. When he’s not working his day job as a User Experience Engineer for Trust Company of America, he can be found hiking, cooking, coding, or writing about any of the above on his personal blog, View a list of Doug Collins's blog posts »
Emil Lamprecht is a startup loving, hobby-addicted, world traveling, film obsessed, designer, marketer & writer.
Emil built his 7 year career as a product and marketing consultant before helping launch Berlin based Career Foundry where he is currently the CMO and Creative Director. He was most recently the Advising CMO for Prophecy FX, a mentor at StartupBootCamp, and a PM and Designer for the United Nations Development Program.
When not in his office, he is often found hanging off of mountains or racing cars.
Eric A. Meyer (@meyerweb) is an internationally-recognized author, speaker, blogger, and sometime teacher and consultant. He is currently technical lead at Rebecca’s Gift and co-founder of An Event Apart with Jeffrey Zeldman. In his most recent book, Design for Real Life, Eric and his co-author Sara Wachter-Boettcher teach how to design with not just empathy, but compassion. He’s been working on the Web since 1993 and still finds it deeply compelling.
Everyl Yankee is a UX professional with 30 years' experience in desktop, web and mobile app development. She is co-owner of Yankee Ingenuity, specializing in non profits and startup in Michigan, USA. Everyl is the co-author with Susanna Davidsen of "Web Design with the Patron in Mind" (ALA Publications), written to help libraries design easy to use, object focused web sites.
Fred Van Bennekom
Dr Fred Van Bennekom is founder of Great Brook, a consulting and training group helping organisations with their survey programs and practices. Fred served as an information systems consultant for Digital Equipment Corporation’s field service organisation before earning his doctorate from Boston University's School of Management. A new edition of his book Customer Surveying: A Guidebook for Service Managers is in the works.
I'm the Director of 10Collective, a collection of tenacious individuals all dedicated to professional digital recruitment services without the fluff. We attract progressive people and companies. Together we aim to facilitate a whole new approach to finding, attracting and retaining amazing, real people.
Gerry leads Information & Design, a usability consultancy in Melbourne Australia. He runs the User Experience podcast (uxpod.com), is co-author with Caroline Jarrett of "Forms That Work," and is outgoing Director of Publications at UXPA. He's currently doing UX in the challenging and fascinating Justice sector. On Twitter he's @gerrygaffney.
Gregg Bernstein leads qualitative research for MailChimp. He spends his days listening, thinking, collaborating, writing, and then listening some more. Before this, he taught design, branding, and typography for university students. In a previous life, he designed for clients in the music and advertising industries. Gregg earned his MFA in Graphic Design from the Savannah College of Art & Design, where he researched the design of tax return forms and digital legal agreements. He’s been hooked on product research and design ever since. He resides with his family in Athens, Georgia. In his spare time, he runs early and often.
Heather Wydeven is an Experience Designer at ThoughtWorks. Her background in theatre and graphic design helped to build the communication and design skills she needed for UX, and in 2013 she entered the field through a UX apprenticeship program. Heather is passionate about helping people improve communication in the design and technology fields and enjoys mentoring those new to UX.
Indi Young is an independent consultant. She helps teams with person-focused research, design strategy, interaction flow, communications, and information architecture. She has been a trailblazer of experience design since the dot-com boom, using her roots in computer science to help people adopt a neutral, well-considered mindset. In 2001 she founded Adaptive Path, the San Francisco experience design agency. In 2008, her book introducing mental model diagrams was published. She writes articles, conducts workshops and webinars, and speaks about the importance of pushing the boundaries of your perspective.
Jeff Gothelf is a designer, Agile practitioner, and Managing Director of Neo, a global product innovation company. He's also one of the authors of Lean UX: Applying Lean Principles to Improve User Experience (O'Reilly, 2013).
Jerry Cao is a UX Content Strategist at UXPin. He applies a user-first approach to content, interviewing and working with designers to create actionable articles and ebooks.
You can find his work on sites like Fastco Design, The Next Web, awwwards, Wired, and Smashing Magazine.
Julia is a Lead UX Instructor at GrowthX Academy. With almost two decades of industry experience as a UX Designer for companies such as Dell, VMWare, and TripIt; and agencies like Epsilon, Razorfish, SapientNitro, and MRM McCann, she is known for her UX mentorship and career guidance, and ability to enhance the culture and morale of any team she leads. Julia’s focus is on the edu-tech domain and UX curriculum development. Her specialities include user experience methodology, UX frameworks, information architecture, interaction design, sketching, prototyping, usability testing, online learning programs, visual design for applications, content management systems, Software as a Service/Cloud computing applications.
Keren Ruth Wong
Keren is the co-founder of Bridging Education And Mobility (BEAM), a tech NGO that equips teachers in rural China to co-create and launch solutions to everyday classroom issues to improve the learning outcomes of over 175 million rural Chinese children (WeChat: xueyuanqiao2015). Keren is a member of the Global Shapers Community (an initiative of the World Economic Forum), and serves as a board member of the Cornell Club of Beijing.
Keren graduated with a B.S. in Biology & Society and Education from Cornell University, and was awarded a Beijing Government Scholarship for Tsinghua University’s School of Public Policy and Management where she graduated with an M.P.A. in International Development.
Laci White is a UX Designer and Project Manager with a passion for organizational psychology and integrated experiences.
Leigh Gamon is an Interaction Designer at advertising agency CHE Proximity in Melbourne, Australia. After being pulled equally between creative interests (design, illustration, film editing) and intellectual interests (psychology, neuroscience, linguistics) she has found her niche in the wonderfully challenging world of UX.
Leon Barnard is a writer and designer at Balsamiq. He contributes to the Balsamiq UX blog and curates the Balsamiq Champions blog about how and why people use Balsamiq Mockups.
Louis Rawlins lives and works in San Francisco. He writes stories about how we build community because it's never been easy for him. As a child, he weathered chronic illness and it led to a deep interest in health and complex systems. He's worked in art, design and software engineering. He is fascinated by the ways that people work together and how technology helps or hinders real human connection. His reflections can be found on his personal website louisrawlins.com.
Louise Campbell is a Lead UXD consultant for giant eCommerce companies and a career transition coach at UpSkillMastery where she shows graphic designers how to make it big in UX Design.
General tinkerer, web tailor, user-centred design soldier and tall-ship sailor, Luke Chambers co-founded UX Mastery to help you get started and get better at UX. He has championed user experience design at organisations both small and large, and now spends his days listening, sketching, telling stories and explaining to everyone the "why" of the design that happens behind the visuals. He lives in a tumbledown farmhouse in Melbourne with his wife, and has two chooks.
Luke Chambers & Matthew Magain
Luke Smith has worked in UX for 15 years in industries that include ad tech, life science, agriculture and other interesting domains. He currently works as an analyst for a UX agency based in eastern Iowa, helping design the embedded vehicle displays of the future. Luke grew up drawing pictures instead of doing his homework but eventually studied biology at the University of Iowa, and still approaches design as both art and science. Beyond work, he is interested in like film, disc golf and MMA, but his passion is for his family, which includes his wife, their 3 year-old maniac son, and 2 infinitely patient dogs.
Lynne discovered UX while looking for a way to build on her Engineering and Design for Lean Six Sigma background, and has been hooked ever since. She feeds this addiction via online courses, books and articles, mentoring other students, volunteering with enScholar, and actively participating in online communities like UX Mastery. She recently moved to Vancouver, Canada, where she is enjoying city life.
Malwina Charko is a designer, copywriter, columnist and coordinator. She's also a music, food and travel lover. She appreciates great ideas and simple solutions. Malwina spent 3 years in Portugal studying communication design and obtained MA degree in Escola Superior de Artes e Design in Porto. Torn between two passions: design and writing, she tries to find a common ground for both. Currently she works as a copywriter in design studio and software house, manages social media channels and writes about design.
Matthew Magain (@mattymcg) is passionate about communicating information using visuals, and teaching others to do the same. A freelance user experience consultant, he helps clients communicate to their customers and to each other, through the use of sketching, design, and illustration. His clients have included World Vision, AustralianSuper, and the Australian Labor Party.
Matthew has won a Mobie award, has been featured in several books, and has presented at conferences in Australia and overseas. He is also the co-founder of UX Mastery, an online resource for aspiring user experience designers, where he regularly shares his insights and experiences from over 10 years of designing web and mobile apps. He spends his spare time illustrating children’s books.
Megan Grocki is an experience strategy director at Mad*Pow. With over 15 years of experience in research, experience design and strategy, she helps clients discover the expectations and behaviors of their audiences and identify opportunities for engagement. By being the ultimate user advocate, she is able to illustrate the big picture centered on relationships that unfold over time and across channels between an individual and an organization. She works with with clients to merge their business objectives with the needs of their audiences to create a vision that will yield meaningful experiences. She has presented and led workshops at several UX, healthcare, and strategy industry events.
In her spare time she is earning her master's degree in gastronomy with a concentration in food policy at Boston University. She hopes to leverage her design and strategy chops to educate the public about the connections between their health and what they eat, and use design to help affect changes in food policy at local, national and global levels.
Michael is a UX Evangelist and Designer by night and retail banker by day. With a love for technology and design, Michael just started learning UX a few months ago but is hoping to career change into the field this year. His favourite things to do when not studying are playing video games, outdoor activities, and travelling.
Originally from Washington, DC, Michelle is a Lead Product Designer at Citrix in Raleigh, North Carolina. Michelle found her way to a UX career by way of graphic design, quality assurance, and accessibility. Michelle holds a Master’s in Interaction Design and Information Architecture from the University of Baltimore. She loves advocating for UX and having others join her in the field – to the point where she founded exploreUX, a meetup for UX enthusiasts.
Natalie Eustace is a User Experience Designer working in Christchurch. She recently completed a Masters in Human Interface Technology with the HIT Lab NZ, and her work currently focuses on digital product experiences. She has an avid interest in all things User Experience related.
Natassja Hoogstad Hay
Natassja is UX Mastery's resident Editor. She lives for online communication and content, and has worked in communications for Adobe, the Australian National University, and in the public sector. Based in Canberra, she wears many hats including freelance writer, digital marketer, and communications lead for TEDxCanberra.
Paddy McShane is Customer Success Manager at Optimal Workshop and specializes in helping customers from all around the world realize the maximum benefits and reach their goals using Optimal Workshop’s services.
Rebecca works as an Intranet Specialist, primarily on business requirements, user experience and change management. After 10 years in retail she found her niche in intranets and internal communications. Rebecca has a marketing degree, and spends her spare time dabbling in social media, marketing and sketchnoting. She’s also a bit of a sci-fi nerd who is known to jog and practice yoga.
Rosie Allabarton is a writer who lives in Berlin. Her writing focuses on technology, education, employment and careers. She works as editor for CareerFoundry, an online educational platform that provides training in web development, UX design, UI design, and iOS, giving career changers the skills they need to launch themselves onto the tech scene.
Formerly a developer in the corporate world, our Community Manager Hawk (who is actually a Kiwi and is only called Sarah by her mother) said goodbye to the code and succumbed to the lure of social science. Community Manager for the SitePoint network for several years and then Head of Community at FeverBee, Hawk is on the team that builds Discourse.
Hi, I’m Sean Richards and I’m the resident marketer for Brainmates and author of the Essentials of Product Marketing training course. Great design gives me buzz, as does my daily workout at F45, bodysurfing at the beach and snowboarding in Japan. I’m an AIPMM Certified Practicing Product Manager and Product Marketer with over 20 years experience in the Australian/APAC enterprise software arena.
Best known as the guy who wrote Don't Make Me Think (now in a new 3rd edition!) and Rocket Surgery Made Easy.
Stuart is the conference organiser at Innovation Enterprise for the upcoming UX & UI Innovation Summit which brings together a number of senior UX and UI leaders. During his time at Innovation Enterprise, Stuart has built up a fantastic network of leading designers who share their experiences and learnings with their roles.
Troy Parke is a designer who loves comic books, Hello Kitty charms, brush pens and doughnuts. Troy serves as the Senior UX Design Manager at Big Fish Games and is the Director of User Experience for UX How. He leads UX/UI/Design teams in creating compelling, usable and high performing experiences. His project clients have included Rolling Stone, Microsoft, Nickelodeon, Disney and Marvel.
UX Mastery Team
While my background is primarily in communication and UX design, you will often find me participating in a variety of cross-disciplinary activities, including research, front end web development, and writing. In the past I have written content for a web design course, spoke at a conference “What Do You Know”, and wrote a book on UX design that will be published in 2016. In a nutshell, my approach to design extends beyond the screen. I am not a designer who will follow the latest trend. I am a strategist who will craft the perfect solution to any given problem.
Wes McDowell is head of web strategy at Web Design Chicago. In addition to helping clients businesses succeed online, Wes enjoys blogging and podcasting about usability, internet marketing and website design.
William is a UX Geek with a Masters in Human Computer Interaction from City University, London. Currently, he works for Style.com as a UX Designer. He loves everything related to people, technology and business and writes about a range of topics including Design Strategy, working methodologies to careers in UX.
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